Training Program
Marketing and Communication
Master the fundamentals of digital marketing, corporate communication and brand strategies.
About This Program
This comprehensive 200-hour training immerses you in the heart of marketing and communication. You will learn to develop marketing strategies, manage digital campaigns, analyze consumer behavior and develop impactful brand communication.
Learning Objectives
- Master the fundamentals of digital marketing
- Develop a complete marketing plan
- Analyze consumer behavior
- Manage online advertising campaigns
- Develop a brand communication strategy
Career Opportunities
- Marketing Project Manager
- Communication Officer
- Community Manager
- Digital Marketing Consultant
- Marketing Manager
Program Modules
1Introduction to Marketing
2Market Research and Competitive Analysis
3Consumer Behavior
4Marketing Strategy
5Digital Marketing and Social Media
6Content Marketing
7SEO and Organic Search
8Online Advertising (SEA, Display)
9Email Marketing and Automation
10Corporate Communication
11Press and Media Relations
12Branding and Visual Identity
13Influencer Marketing
14Analytics and Performance Measurement
15Crisis Communication
16B2B Marketing
17E-Commerce and Conversion
18Events and Sponsoring
19Marketing Law and GDPR
20Integrated Marketing Project
Agreement Accepted or Refunded
If your host company refuses our internship agreement, we fully refund you upon presentation of the refusal document. No risk for you.
In accordance with articles L.612-8 to L.612-14 of the French Education Code, law no. 2013-660 of July 22, 2013, law no. 2014-788 of July 10, 2014, and decree no. 2014-1420 of November 27, 2014.
Registration
300€
per program
- 200h e-learning training
- Official internship agreement
- Unlimited platform access
- Training certificate
- Dedicated support
Accepted or refunded guarantee